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Volaris and Cruz Roja Mexicana form partnership to save lives through donated blood transport

In a significant move to enhance public health in Mexico, Volaris has reestablished its partnership with Cruz Roja Mexicana to facilitate the air transportation of donated blood and blood components at no cost. This initiative coincides with the celebration of World Blood Donor Day and aims to broaden access to this essential resource across various regions of the country.

The demand for blood transfusions in Mexico is acute, with estimates suggesting that at least five million donations are required each year. However, in 2024, only 1.5 million donations were recorded, highlighting the critical need for initiatives like this. Through this collaboration, Volaris has become the first airline officially associated with Cruz Roja Mexicana to implement a formal protocol for airlifting donated blood, utilizing its fleet, routes, and trained personnel to address this urgent humanitarian need.

Blood contributions will be gathered at Cruz Roja’s Blood Banks, where they will be packaged following strict safety and cooling procedures. This blood will subsequently be moved to major cities like Guadalajara, Monterrey, Cancún, Mérida, and Mexico City, where it will be distributed to regions in the most urgent need. The aerial transport system is set up to greatly decrease wait times, guaranteeing that blood arrives at its destination within 45 minutes after the plane lands.

Enrique Beltranena, President and CEO of Volaris, highlighted that this collaboration marks a significant advance in promoting blood donation awareness. He mentioned, “Today, Volaris is soaring like never before. This partnership with Cruz Roja demonstrates the potential achievements when private companies and humanitarian organizations join forces to save lives.” This initiative focuses not only on transporting blood but also aims to foster a culture of voluntary giving, reducing dependence on replacement donations.

In order to boost contributions, Volaris has unveiled a program providing as many as 250,000 free one-way tickets on national routes for people who successfully donate blood or platelets from June 11 to June 30, 2025. This effort will occur at blood banks and during mobile campaigns set up by Cruz Roja in Mexico City and the Bajío area.

The collaboration between Volaris and Cruz Roja is not a recent development. For over eight years, the two organizations have worked together through the “Avión Ayuda Volaris” program, which has facilitated the transport of volunteers, supplies, and medications. In 2024 alone, more than 500 units of blood were transported in the cabin, benefiting over 1,500 individuals. With the newly established protocol, the volume of blood transported is expected to increase significantly, enabling a quicker and more efficient response to emergencies.

José Miguel Ramos, Director General of the Blood Bank at Cruz Roja Mexicana, highlighted the importance of this partnership, noting that “every drop matters.” He pointed out that each unit of blood can save up to three lives, and this agreement marks a historic advancement in ensuring that safe blood reaches those in need, regardless of distance.

Training for more than 200 Volaris ambassadors has also been conducted by the National Training and Instruction Center of Cruz Roja, ensuring that personnel are well-prepared to handle emergencies and disaster response situations.

This collaborative initiative seeks not only to meet an urgent requirement but also to promote a more empathetic and giving Mexico. Blood cannot be produced artificially; it requires donation, and every contribution holds the power to change lives. Through this alliance, numerous people’s survival prospects will be greatly enhanced, and the community will benefit from a stronger mechanism to address this crucial necessity.

In summary, the alliance between Volaris and Cruz Roja Mexicana for the transportation of donated blood represents a pivotal initiative in the ongoing effort to save lives. This airbridge of hope not only facilitates access to safe blood but also serves as an inspiration for more individuals and organizations to engage in this vital cause. The health and lives of countless people depend on the willingness to donate, and through this initiative, a foundation is being laid for a healthier and more supportive future in Mexico.

By Karem Wintourd Penn

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